FREELANCE DESIGNER SINCE 2017
I'm Dan Freebairn, a designer building brands, artwork and content for the worlds of golf, streetwear and sneakers.
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I create work that people connect with. Clean, considered and instantly recognisable, whether it's a full brand identity, a one-off illustration or a tee on someone's back.
What started as a sneaker illustration project that grew a global following, turned into a career working with some of the biggest brands in the world. Over the past decade I've created artwork, campaigns and products for adidas, Puma, Highsnobiety, Stormzy, Takomo, and more. Recently I've managed full brand builds like the Fore Brothers rebrand, covering identity, apparel design and YouTube assets. These days my work mostly sits where my obsessions do: golf, streetwear and sneakers… but good ideas don't stay in one lane, and the best briefs are the ones I haven't seen yet. Let's work together.
Brand Identity
Logos, systems & rebrands
Concept -> Rollout
Full identity builds that are more than just a logo, from first sketch to final guidelines. Branding built to work everywhere it needs to, a profile picture for online presence, a printed chest graphic or signage for physical locations.
Content & Campaigns
Artwork, social & art direction
Brief -> Launch
Content and graphics for brands that live online. YouTube channel art, campaign artwork and social creative, through to static ads and email design.
Apparel & Product
Clothing, footwear & merch
Idea -> Production
Design that ends up on real products. I take apparel from initial concept through sampling, tech packs and production. Full seasonal collections or limited-edition capsules, a single graphic for print, or bespoke product developed at factory level.
Brand Growth
E-commerce, email & drops
Strategy -> Sale
The bit most designers never touch. Making the brand sell. I've run Shopify storefronts, email marketing and product drops. So alongside the creative, I can consult on brand strategy, product rollout and conversion optimisation.
12+
Years in the game
10+
Global brand clients
200k+
Followers on my channels
Looking to start a project or you need consultation? Feel free to contact me.
